In this video, Sharna Peters shares candid reflections from her journey as both a small business owner and seasoned HR executive.  Drawing from real-world experience, she distills her advice into three essential pillars for running a successful business: People, Commercial, and Customer. But it’s the first pillar, People, that she returns to.

Sharna reminds us that having the right people isn’t just a business advantage – it’s the foundation.  Especially now, as organisations grapple with the complexities of data, digitisation, and constant change, the human element is more critical than ever.  Success hinges on people who are skilled for the role, paid appropriately, aligned with the strategy, and empowered to deliver exceptional customer experiences.

This isn’t just HR wisdom – it’s strategic insight.  Whether you’re scaling a startup or transforming a legacy enterprise, Sharna’s message is clear: invest in your people, and the rest will follow.